• Project Management - PMO - Business Developer - Project Portfolio Manager - Planner - Business analyst - Program manager - Development Communication Marketing PR Partnerships Manager Innovation Ma
  • Business Management-Sales Management - Devt Project/Market/Product
  • Communication - Teambuilding - Iterative work - agile work
  • Performance Optimization Development Organization Innovation
  • Chain - Transversal - Multimodality - Geo strategy


Professional Status

Open to opportunities

About Me

I have a know how of about 15 years in development, strategy, marketing, communication and sales (B2B & B2C) in France and Europe. In 2015, I pass a Master in Project & Program at Skema
Get my CV www.valerie.lamart.fr
mob +33 6 74 87 02 02 businessval1971@gmail.com


Business Developer - Mission : - pre project of a new store - launching - sales & Devt

Galerie Décoration Marinette Saint Tropez
Since May 2017


Since 2016

Development Project Manager

Oney Bank Accord (Bank & Insurance) Devt-Organization Dept (Quality-Evaluation-Test)
    >Proposal to improve the global process of the Oney Project Chain. Transversal work.
    >Optimisation of the all Project Chain - Recommendations
    >Creation of new tools
    >Project achieved : Creation of a new methodology of evaluation of all projects at the post project phase in order to compare all evaluative assessments of projects, improve governance, optimize the project chain at each level
    >First case study with the new methodology : evaluation of an insurance project at the post project phase. Transversal work.
  • >Internal audit Transversal work >KPI
    >New Customer satisfaction surveys -Transversal work
    >Continuous improvement
    >Delivery of a global dashboard
    Opportunities studies GO/NO GO according to strategy, Governance
  • Participation for the cruise industry, yachting and wind industry to strategic analysis, benchmark, swot, competitors, planning, shareholders, reporting, marketing, administrative work, SAP
  • B2B and B2C at professional exhibitions
    Organization, Budget, Coordination, Logistic, Shareholders, Stands...
    Analyse & writing of the onshore and offshore leaflet for the wind industry
    Internat & External relations (shareholders)
  • European subsidies projects
    Finesse & Cruise Connect
    + cruise projects with British & American cruise operators + about 50 projects of events

European Sales-Marketing-Communication & Development Director

Hotel du Parc & Golfs d'hardelot
1992 to 1997
  • Creation and implementation of the marketing & sales strategy - Action plans - Customer fidelization
  • Launching of the new Hotel du Parc Hardelot and Development of the Hotel & two international golf courses of Hardelot
  • Sales "from scratch" for the Hotel & Partnerships with firms from Paris and North of France plus Europe
  • Sales to Tour & Coach Operators in Europe
    Press : reception of 200 journalists

Sales Manager & Account Manager

Au P'tit pain New York Décathlon, Eurostranscom
1986 to 1992


  • Organization - Process - Methodology - Change Management - Pre & Post Project - Internal Audit - KPI - Continuous Improvement - Swot - Dashboard - Performance -
  • French- English- Microsoft pack office
  • B2B & B2C in Europe - Strategic & operational marketing


Master Management of Project and Program

Skema Business School
2014 to 2015

Lead to a fine control of management techniques recognised projects and programs. Thesis on Definitions of evaluative assessments of Projects in post-project . Main courses :
- Project Organization - Quality
- Change Management
- Business plan, Business Model
- Stakeholder Management
- Performance & Dash Board
- Stakeholder Management
- Strategic Management of complex projects
- European Projects - Planning
- Maturity Models of Projects

B.A (Hons) Business Studies

Middlesex University London
1988 to 1989

Option Marketing International

Diploma of Higher Education

Middlesex University London
1987 to 1988

Innovation Management - Industrial Relations - European Economics -